Creative Review

Written by yong ping. Work Web. Ping my Pong!.
Creative Review (CR) was launched in London in 1980. They now have subscribers in over 80 countries and readers online in over 120. I interned with CR for 6 weeks, where I produced a number of flash banners, advertisements, advertising/media packs and edited content for CRTV.

Diabetes UK

Written by yong ping. Work Campaigns, Interactive. Ping my Pong!.
Diabetes UK approached my University to devise a campaign for them. Type 2 diabetes is growing in incidence across the UK, and if current trends continue, rates are set to increase even more dramatically. Diabetes UK wishes to communicate this national problem to the masses, with a particular focus on those aged 18-30.

SALE: EVERYTHING MUST GO

Written by yong ping. Work Web. Ping my Pong!.
Sale: Everything Must Go is an exhibition put together by Year 2 Design For Advertising class from London College of Communication. I was part of the exhibition’s Curation Team who decided on the overarching theme and idea behind the exhibition. In addition, I co-wrote the exhibition’s Manifesto

ECO League Japan

Written by yong ping. Work Print. Ping my Pong!.
Eco-League Japan, is a networking organization which consists of most youth organizations in Japan. It was founded in 1994 by a group of Japanese youths. They hold national and local conferences, namely “youth ecology gatherings”, several times a year – to which around 1000 youths participate to share their best practices and know-how.

Pinnacle People

Written by yong ping. Work Web. 1 Comment.
This was a freelance project where I was commissioned to create and design a brand new web identity for Pinnacle People. The brief was for the site to look simple, professional, corporate yet friendly and appeal to two key markets of future employers (Government/Public sectors) and possible employees (lower income/lower internet literacy).

BT Group

Written by yong ping. Work Illustration. Ping my Pong!.
BT Group (formerly known as British Telecom), is a privatised UK state telecommunications operator. They are the dominant fixed line telecommunications and broadband Internet provider in the UK. I was hired as a freelance illustrator, by Green Target, to complete a set of illustrations for BT Group.

Aylesbury Estate Podcast

Written by yong ping. Work Moving Image. Ping my Pong!.
A video documentary podcast of the Aylesbury Estate project which spanned a couple of months. This project involved internal collaborations between Yr 2  students from the BA (Hons) Graphic Media Design course of London College of Communication. The students collaborated with residents from the estate on this live brief.

Less Common More Sense

Written by yong ping. Work Graphics. Ping my Pong!.
Below are a mix of graphics with a ‘green’ and ‘censorship’ direction, all of which were featured in Less Common More Sense, a University of the Arts London magazine…

United Nations Framework for Climate Change Conference (UNFCCC) 2008

Written by yong ping. Work Identity, Photography. Ping my Pong!.
A team of 4 Singaporeans – Wilson Ang, Yong Rui Yan, Benjamin Lim & Loo Yong Ping (me) were sent to Poznan, Poland to represent Singapore as part of the International Youth Delegation (IYD) at the UNFCCC.

Car chase

Written by yong ping. Work Photography. 2 Comments.
This is a personal project where I used a digital camera’s macro function to play with perspectives/camera angles on the “last scene” of a car chase using my toy cars and figurines on my desk.